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AFL. Safeguarding Kids.
We were approached by KPMG Australia to produce and direct a series of informational content pieces communicating AFL’s commitment to safeguarding young people in the league. We created 4 films, each focusing on a seperate demographic - Kids playing community AFL, What parents can expect of the AFL, What the AFL expects from parents, and finally, volunteers.
We heightened the communication videos, going for a documentary film feel, utilising current and former AFL/AFLW stars, kids in community leagues, volunteers and parents. The result was a compelling series about what we can do to protect children and make sure they’re safe at all times when playing footy.
Video 1: Volunteers.
Director: Josh Graham, Summer Studios
Producer: Kalliroy Edin
Production Company: Summer Studios
Agency: KPMG
Agency Producers: Jefferson Spratt & Amelia Scheriani
Client: AFL
DOP: Evan Papageourgiou
1st AC: Andrew Jerrum
Gaffer: Tom Savige
Best Boy: Alex Voce
Data: Oliver Gross
Production Assist: Leith Maguire
Sound Recordist: Hayden Guildford
HMU: Sam Coles
Stylist: Kalliroy Edin
DOP (Second Unit): Vanessa Cox
First AC (Second Unit): Sarah Turner
Sound Recordist (Second Unit): Ben Bomitali
Color Grade: Jarryd Hall CSI
Audio Mix: Josh Graham, Summer Studios
Graphics: Josh Graham, Summer Studios
Video 2: What Kids can Expect from the AFL.
Video 3: What the AFL Expects of Parents.
Video 4: What Parents can Expect from the AFL.